SFFMP 219: Launching a New Pen Name and Getting an Audiobook Deal with Audible

For this week’s show, sci-fi/fantasy/horror author Chris Philbrook joined us to talk about the success he’s had with ebooks and audiobooks (he’s had several deals with Audible for production), as well as a new YA-writing pen name that he’s starting up.

Here are some of the specifics that we discussed:

  • Publishing fiction to your website and building a readership before starting to publish.
  • Some of the challenges with publishing series in several different sub-genres.
  • How Chris was originally picked up by Audible and how audiobooks have become a substantial part of his income.
  • His experiences with an audiobook publisher and also DIY-ing it through ACX.
  • What marketing he’s done to help his audiobooks sell.
  • Chris’s experience with paying for Kirkus reviews and if it’s worth it.
  • His experience with Amazon exclusivity and Kindle Unlimited versus taking some of his books wide.
  • Why he decided to start a pen name for his YA fiction even though he’s already written in numerous genres under his regular name.
  • Some of the challenges of starting again from scratch and creating a second internet presence.
  • Experimenting with Instagram to attract younger readers.
  • The advantage of a simultaneous release for the ebook, paperback, and audiobook.
  • When it makes sense for a newer author to invest in audiobook production.

You can find Chris on his website or check out his books on Amazon. You can also follow what he’s doing with his pen name by looking up W. J. Orion. The first book, The Phone, comes out in March.

 

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